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The Future of Fashion with Alexa Chung in New York | British Vogue

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Watch Alexa Chung’s second Vogue series in all its glory, as she travels around her adopted fashion capital of New York City. She visits PR guru Brian Phillips, retail darlings Humberto Leon and Carol Lim of Opening Ceremony, comedic fashion blogger Leandra Medine of Man Repeller and many more, to find out just how to succeed as a fashion business. Alexa discusses what the future holds for this multi-billion pound fashion industry; how the next generation will get fashion careers using all the tools available to them; and what the fashion landscape looks like in terms of sustainability and technology. Subscribe to British Vogue►► https://www.youtube.com/britishvogue?sub_confirmation=1

00:00 Introduction
00:25 How to Run a Fashion Business
18:37 How PR Works & Normcore
31:47 How to Set up an Agency
47:53 Blogging & Building Your Platform

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ABOUT BRITISH VOGUE
British Vogue is the world’s leading premium lifestyle and fashion entertainment channel. Weekly releases and brand new original programming including short films, series and in-depth documentaries, British Vogue’s channel is the ultimate destination for unprecedented access into the world of fashion, beauty and culture.

The Future of Fashion with Alexa Chung in New York | British Vogue
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